The platform is rolling out a new feature that allows them to lessen the amount of AI-made videos appearing in their streams. This initiative comes as the company announced that it currently hosts in excess of 1 billion AI-generated clips.
Trial and Implementation
The new functionality is being tested over the following weeks before a widespread launch. This advancement aligns with a increase in content created by AI, spurred by new AI video creators.
The Broader AI Trend
It has been noted that approximately 10% of the most rapidly expanding content creators on a competing service primarily display clips produced artificially. A significant portion of this output is classified as low-quality AI content, a term for substandard, factory-style content that is frequently illogical or bizarre.
“We know from our community that a lot of users enjoy content made with AI tools, including computer-generated images to informative clips, and we aim to provide users the power to see more or less of that, according to their own likes,” commented a spokesperson.
Volume and Proportions
The service announced that there are currently 1.3bn videos on its service labeled as AI-generated. Collectively, more than 100 mn pieces of content are added to the platform each day, making clips made by AI a relatively small portion of its overall inventory.
User Control Features
Viewers will be in a position to limit or boost the volume of AI content they watch by opening the content preference option in the application and choosing the AI content topic. Further subjects that are already be controlled under the tool include politics, clothing, aesthetics, and movement.
Platform Guidelines
Its rules require creators to identify “realistic” AI-generated content, and it forbids dangerous AI impersonations of public figures or emergencies. Any authentic-looking artificial content that is not labeled can be deleted under its terms of service.
Additionally, the service will from now on add an AI-generated label to content produced via its built-in AI features, or detected by an industry-wide initiative for spotting content made by AI. This action is aimed to help prevent users from seeking to circumvent the tagging system.
Educational Initiatives
The company is furthermore establishing a two million dollar awareness program for experts and institutions to produce educational content about ethical AI use. This program will support charitable organizations focused on teaching programming and robotics.
Content Safety Approach
The video-sharing app has justified its moderation strategy, during debate over plans to make redundant hundreds of review team members in the UK. TikTok is expected to cut 439 jobs in its content moderation department in London, with labor groups and online safety experts raising concerns that people are being substituted by automated systems.
A trust and safety lead clarified that human moderation would continue to be important, but artificial intelligence can shield workers by filtering out the most graphic content before it has to be seen by humans. The platform announced a 76% decrease in disturbing and violent content handled by human moderators over the last 12 months due to the use of its AI tools.
“We think that it’s essential to combine humans and technology to maintain a secure environment,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s very important to minimize viewing of harmful content as quickly as possible, which is where a lot of the machine support is proving valuable process content quickly.”
